Job Description
Are you a data-driven SEO expert ready to scale organic growth for a market leader? Nexus Digital is seeking a Senior SEO Specialist to lead our search engine optimization efforts. You will be at the forefront of our digital strategy, optimizing web properties to achieve top rankings and drive high-quality traffic that converts.
In this role, you will bridge the gap between technical engineering and creative content marketing, ensuring our brand dominates search results in a competitive landscape.
Responsibilities
- Conduct comprehensive technical SEO audits to identify and resolve crawl errors, site speed issues, and indexability problems.
- Develop and execute data-backed SEO strategies, including keyword research, on-page optimization, and content gap analysis.
- Manage and oversee link-building campaigns to improve domain authority and referral traffic.
- Monitor, analyze, and report on SEO performance metrics (traffic, rankings, conversions) using Google Analytics and Search Console.
- Collaborate closely with web developers and content creators to implement schema markup, structured data, and schema.org protocols.
- Stay updated on the latest Google algorithm updates and industry trends to ensure long-term compliance and competitive advantage.
Qualifications
- 5+ years of professional experience in SEO, with a proven track record of driving organic traffic growth.
- Deep understanding of Google’s core algorithms and recent updates (e.g., Helpful Content, Page Experience).
- Proficiency with SEO tools such as Ahrefs, SEMrush, Moz Pro, and Screaming Frog.
- Strong analytical skills with the ability to interpret complex data and translate it into actionable insights.
- Excellent communication skills, with the ability to explain technical concepts to non-technical stakeholders.
- Bachelor’s degree in Marketing, Communications, or a related technical field.