Job Description
We are seeking a highly analytical and strategic Senior SEO Specialist to join our elite marketing team in New York. As a leader in digital innovation, Apex Digital Solutions is looking for a professional who can drive organic traffic growth and enhance our brand visibility across search engines. You will be responsible for developing and executing comprehensive SEO strategies that align with our business objectives.
In this role, you will not only optimize our web presence but also mentor junior team members, ensuring best practices are followed across all digital channels. If you have a passion for data-driven decision making and a track record of improving search rankings, we want to hear from you.
Responsibilities
- Conduct in-depth technical SEO audits to identify and resolve crawlability, indexing, and speed issues.
- Develop and execute data-driven keyword strategies to improve organic search rankings for high-value target terms.
- Collaborate with content creators and web developers to optimize on-page elements and site architecture.
- Monitor, analyze, and report on SEO performance metrics using Google Analytics and Search Console.
- Build high-quality backlinks through white-hat outreach and relationship management strategies.
- Stay updated with the latest SEO trends, algorithm updates, and best practices.
- Manage SEM campaigns to complement organic SEO efforts and maximize ROI.
Qualifications
- 5+ years of proven experience in SEO, with a focus on technical SEO and content strategy.
- Expert knowledge of Google Analytics, Google Search Console, and SEO tools (Ahrefs, SEMrush, Moz).
- Strong understanding of HTML, CSS, and JavaScript for technical optimization.
- Experience with website speed optimization and Core Web Vitals.
- Excellent written and verbal communication skills with the ability to explain complex technical concepts to non-technical stakeholders.
- Proven ability to manage multiple projects and deadlines in a fast-paced environment.